Boosting Your Property Value (ROI) with an Infrared Sauna

Adding an infrared sauna to your indoor and/or outdoor space can enhance both your personal well-being and your property’s market value. Investing in an infrared sauna improves your property’s market value, while offering significant financial and, of course, wellness benefits. With its ability to attract buyers, enhance aesthetics, and provide low maintenance and operating costs, a Clearlight infrared sauna is a valuable addition that can increase your property’s value. 

We also know that having a sauna right at home is the real dream – just ask the folks at goop, including Founder Gwyneth Paltrow, who have incorporated Clearlight Saunas into their living spaces. An infrared sauna is both a positive investment in your health and property.

And, it’s no surprise that Vogue editors predicted as early as 2022 that wellness (including Infrared Saunas like those from Clearlight) is among the top interior design trends. They shared: “Homeowners are increasingly searching for designs and products that will promote good health and an overall sense of well-being.”

With all the being said, it might be time to start considering adding an infrared sauna to your home! Read on for some insights from home design and real estate experts.

 

What the Design and Real Estate Experts Have to Say

 

We recently had a chance to speak to design and real estate experts Amy Krause and Claudia Scott, to get their insight on why this type of investment has proven to be a smart, appealing and financially sound choice for homeowners – buyers and sellers.

Amy Krause is the owner of and principal designer at Amy Krause Design (AKD), an award-winning design studio. Amy is a member of the American Society of Interior designers (ASID) and the National Kitchen and Bath Association (NKBA), and is also a certified kitchen and bath designer holding her AKBD for the NKBA. A busy mom living in Overland Park, Kansas, Amy is passionate about designing homes with cohesion and sophistication where her clients can live their best lives.

Claudia Scott of The Grubb & Co is a realtor dedicated to helping and guiding her clients, whether it’s negotiating the best offer or finding their dream home, Claudia’s number one priority is to be an advocate for her clients. Claudia has a widespread knowledge of the different neighborhoods of Oakland, CA and Piedmont, CA and what they each have to offer.  She has a strong pulse of the local market with the experience, skill and resources to back it up.

 

 

Increases the Buyer Pool

According to the National Association of Realtors, 42% of homebuyers view a sauna as a highly desirable feature. By installing one, you can make your property more attractive to potential buyers, potentially increasing your home’s resale value by 50-80% as RentRedi suggests.

“Sellers can enhance the comfort and value of their homes with a Clearlight infrared sauna – from the Sanctuary 2 for newlyweds and first-time home buyers to the Sanctuary 5, which is really well-suited for families. Not only is an infrared sauna a fantastic addition to your home and lifestyle, but it is also beneficial to your health and wellness,” said Claudia Scott, realtor, The Grubb & Co.  Having worked in the stock market industry for 10 years, Claudia Scott’s extensive background in finance allows her to help her clients navigate successfully through the intensive process of buying and selling.

 

Increases Your Property’s Aesthetic and Usability

Incorporating a sauna into your indoor bathing areas or backyard (including outdoor deck) can enrich the overall look of your property. Saunas have a contemporary design that adds a stylish, relaxing feature to your space. For example, Chicago designer Lucas Goldbach’s client work was featured in the Wall Street Journal, “How a Pair of Empty-Nesters Created Their Dream Home.” The couple wanted a soothing retreat and he understood the assignment, transforming a cedar closet that had served as wardrobe storage into a spa.

“Saunas are a beautiful thing, covered in wood. They exude relaxation,” Goldbach said in the article. The couple’s Clearlight Infrared Sanctuary Sauna sits steps from an adjacent fitness room. “They’ve traveled a lot and experienced lovely accommodations and spas around the world,” Goldbach said of the couple. “It’s just a little bit of that for them to have at home.

Recently named a 2024 DesignKC Award Winner in the Kitchen + Bath category for the “Spa-Like Guest Bath” which incorporated Clearlight’s Sanctuary 3 Full Spectrum 3 Person Infrared Sauna, Amy Krause of Amy Krause Designs shared: “Long-time clients of mine remodeled a lower level bathroom so they could include a sauna to enrich their wellness routine.

Their home is very unique, French country in style, and absolutely beautiful with luxurious appointments throughout. The bathroom was designed in keeping with the rest of the home. Classic marble tile, a sleek bidet along with digital shower controls were incorporated into the design. The Clearlight Sanctuary 3 is the icing on the cake. The finish is the perfect compliment to their wood accents throughout, so while the sauna is on the more contemporary side, it is cohesive with the rest of the home.”

 

Credit:Amy Krause, Amy Krause Design and Lori Kilgore Photography

 

Adds a Self-Care Sanctuary to your Space

A sauna also adds a level of luxury. By integrating an infrared sauna into your indoor and/or outdoor space, you’re incorporating an element that enhances your property’s appeal and sets it apart from other properties in the competitive market space.

“My clients have been enjoying their Sanctuary 3 Infrared Sauna for about a year now.  They wanted to integrate the health benefits of an infrared sauna into their wellness routine. They have a gym in their lower level and love to step in their sauna to relax after workouts followed by a cold plunge.  A few features they appreciate are the ability to adjust the lighting depending on their mood and control their music via bluetooth.  In addition, they love that they can bring their iPads and iPhones into the unit and these are protected from overheating in the audio station. Lastly, it’s beautiful…a  great investment!” said Krause.

 

Low Operating Costs

Clearlight infrared saunas are designed to be energy-efficient, meaning they won’t significantly impact your utility bills. Unlike older wood-burning models/traditional Finnish saunas, Clearlight’s contemporary saunas use minimal electricity, addressing any concerns about high operating costs and making your property even more appealing to potential buyers.

“My clients really like that they can adjust the time, say 20 minutes, and see the countdown as well as a maximum time limit with an auto shut-off so that it can’t be left on all day,” noted Krause.

 

Minimal Maintenance

Infrared saunas are easy to maintain, requiring only basic care to keep them in excellent condition. They are built to be durable and require minimal upkeep, ensuring that your investment doesn’t lead to additional costs or complications.  And, a true rarity in the industry, Clearlight offers a lifetime guarantee for residential buyers.

“The addition of an infrared sauna is a worthwhile investment. It is a unique and high-end feature that will be appealing to potential buyers when selling your home in the future,” added Scott.

 

Increasing Your Home’s ROI with a Sauna

 

Incorporating an infrared sauna into your home is more than just a trend – it’s a thoughtful investment in both personal wellness and increased property value. As seen through the insights of industry experts and satisfied homeowners, the benefits extend far beyond aesthetics, offering tangible health advantages, increased market appeal, and minimal maintenance.

Whether installed indoors or outdoors, a Clearlight infrared sauna adds sophistication, relaxation, and functionality to your living space. With the growing demand for wellness-focused homes, now is the perfect time to embrace this upgrade. Elevate your lifestyle and property value with an infrared sauna – because luxury, health, and smart investments should go hand in hand.